
Audience research online
Main Project Planning
It was harder to choose a topic for my real project as there was so much I could have done it on. I made a list again to choose topics and this included things such as:
A new marriage for ex WAG
Chipmunk’s success
Latest line-up for gig
Music star injured
However I wanted to write about something interesting, not just the latest celebrity gossip, and that is why I chose my article to be on upcoming artist’s success. I wasn’t sure about what to write about, so I decided to make it into an interview asking questions about her career and what the future holds.
List of questions I chose:
At what age did you start singing?
How did you find out about the competition?
Do you have any role models?
Have you entered any other competitions before?
How will this affect your future?
What genre of music do you prefer?
Where do you hope to e in 10 years?
Did anyone inspire you to become a singer?
The hardest part was taking pictures. I tried lots of different pictures because I couldn’t decide what genre of music she sang. I eventually decided she was a pop artist, but as most magazines are on singers in the charts, I said in my article she was into country music, and therefore I decided to make her look as though she were a country singer.
This is where I came up with the idea of having her outside on the front cover and double page spread. It also made a really pretty scene as it was bright. I chose that specific dress as it added to the brightness and made her stand out more because it was colourful.
I also decided to use a wide shot of her, as the background made the picture look better, and I thought it looked better than having a medium close up or close up, which is what most magazines use nowadays.
I matched the writing colour to the background picture so it made it all fit together better. Some writing was in a golden yellow colour to match the bit of building in the background. This colour also fitted very well because I wanted it to feel like a spring/summer magazine. I then used the colour white again because it stood out from the background better and matched her dress.
I used that certain font style because she looks quite elegant in the picture and aristocratic in the picture.
When designing my contents page I didn’t want it to look plain so I used different colours on the background. I chose pink because it matched the colours on the models dress on the front cover and double page spread. I then chose the light grey as it matched quite well with the light pink. I wanted to use quite bold font to make the topics stand out. I also only chose to have 3 pictures on my contents page because I didn’t want to overcrowd it. However I did rotate them and put them behind/in front of each other to make it look more artistic so they didn’t look they were just placed there without any thought going into them.
I left choosing a name for my magazine to the end. I wanted something that would make it seem like a music and fashion magazine put together. As the magazine was based on music, I had to come up with a name that mainly symbolised that. When looking at magazine names though, I preferred the fashion magazine names to the music ones such as OK and Vogue.
Here is a list of some names I came up with:
Crunk
Rhythm
Megaphone
Fuel
Hip-hop
Hear
Here
I eventually decided on the name Here. I liked this name because it was here and hear combined. As it had fashion elements in it, it meant the fashion news in ‘here’. And as it was a music magazine it was as if saying, ‘hear’ the music.
Magazine research

Magazine research

Magazine research

I think this magazine cover is really well thought and planned out. I like the use of colour in this one, its bold and captures your attention. It is also good how it says you get a free CD because that will make people want to buy it if they get something free with it. Even thought the magazine heading is quite small it still stands out just enough. I think its very clever how they also have to writing in the middle saying 'LOVE MUSIC HATE RACISM'. This is good because the people in the background relate to tis as they are mixing from different ethnic backgrounds. I also like the way that on the side it looks as if part of the page has been ripped out, it makes it look more interesting. Although the cover is very simple and there isn't actually much on it, it looks busy, but in a good way, and I think it works well at getting attention and standing out on the shelf.
You can see from looking at this front cover that the cover lines are mostly on the left, and for most of the cover, they have used the same font. It also shows a group of teenage boys mixing together from different ethnic backgrounds. You also see that in bold at the top, and again further down, it says you get a free CD with it. Lastly on the right hand side its made to look like art of a page has been ripped out.
Pitch for magazine at the moment
Preliminary Planning
School is all about, the ability to do well, so as to be able to carry on and go into further education. This is why I decided to base it on the topic of what to do after school. I chose it to be about travelling after school as many people think this is a good idea if they are not sure whether to go to University or not.
I chose that specific picture as it was a picture I took from a school trip, and with the badge he is wearing, it is clear he is on some sort of trip. Although I was told it would have been better to choose a picture that filled the whole front cover, I quite liked it when mine left a white gap at the top, because I have only seen one magazine which does this, and it’s quite original and different.
I decided to go for the colour white and black for my smaller topic headings, as they match the title. I also used black and white because these colours showed up better on my picture, unlike other colours I chose such as green and purple.
For the contents page I decided to keep with the same colour scheme, except add red to make it stand out a bit more. I also kept with the same topic line, which was about University, because I used a picture with someone wearing a top from University. I also added a picture which is a picture of a pool, looking over to the mountains, and I decided to use this picture for the topic, successful school trips. I made it go across the whole of the bottom of the page to make it look like there was more on the page, and also to make it stand out more.
I came up with the smaller topics by making a list and then choosing the best things. This is the list I made, with the ones I chose in bold.
New head teacher
New school cafe
Revision tips
Good ofsted report
Girls rugby team
New school equipment
Arts and Crafts fair
Exam results
Getting ready for university
School trips
Preliminary planning
- Get pictures for the front cover
- Do a mock up of my page layout
- Research other school magazines
- Edit pictures
- Do my final layout and add pictures to the magazine.
- Do the contents page
Action Plan
Tues 26th - Friday 29th - Get audience research
Saturday 30th - Plan main layout of my magazine and do a mock up of what I will include in the double page spread and front cover
Tuesday 1st Feb - Make a final decision on the design/content of my magazine
Friday 5th - Friday 12th - Start designing the layout of my front cover
Saturday 6th - Saturday 13th - Get pictures for my magazine
Tuesday 16th - Sunday 21st - Finish my front cover
Tuesday 23rd - Tuesday 9th March - Start and finish the main double page spread
Tuesday 9th March - Tuesday 16th - Check both the front cover and double page spread and make final alterations
Tuesdya 16th - Tuesday 30th - Put everything together and make sure everything is to my highest possible ability
Planning my magazine

- Research other magazines
- Research target audience and write who my target audience is
- Plan what to put on my front cover
- Start taking pictures for my magazine
- Mock up of magazine cover
- Mock up of double page spread
Research

Bang: April 2003 launch that marked a departure from Future's usual formula and markets (though does have 2 magazines for guitarists). A monthly music title in small-A4 format that went straight up against established titles from Emap and IPC, as well as Development Hell's recent launch Word. Closed in January 2004.
My first impression on this magazine is that it looks like its for boys, aged 15-25. The magazine title is very bold and bright red so this helps to make it stand out. The images are also quite good because they are spaced out which gives it a better layout. However I think I would have chosen to put the barcode at the bottom and not at the side, and I think the colours should may be be different colours. I don't really like the way they use different fonts and colours because it makes it look a bit messy.
Characters
Audience research methods
Audience research

National Readership Survey (JICNAR)
| Classification | Description |
|---|---|
| A | Upper middle class |
| B | Middle class |
| C1 | Lower middle class |
| C2 | Skilled working class |
| D | Working class |
| E | Subsistence |
The audience I am aiming at is fairly middle class people interested in music and fashion. It would probably be more for late teen girls. Not necessarily interested in the media business but wanting to keep up with news from the music industry and hear the latest gossip.
Audience research:
I could interview people.
I could give a survey out and get people to answer questions.
Recording of response.
Vox-pop.
Interview questions:
What type of magazines do you read?
Do you like to read about celeb gossip?
What makes a magazine good?
As an interviewer I don't think I rose to the challenge very well. I think it would be better if I could engage more and ask better qualitative questions and if I actually had a structure set out.
Brainstorming ideas for portfolio
Representation of disibility

